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I’m Nicole Johnson, the owner and author of We’ve been publishing recipes here since 2010, and the website gets between 500,000-750,000 readers monthly.

Since 2010 I’ve built an audience of over 30,000 grill fanatics on my newsletter list! I usually write about family recipes, barbecues, smoked foods, and all kinds of outdoor cooking. My most popular posts feature popular barbecue recipes.

We’ve got a big fan base of engaged readers that LOVE all things outdoor cooking, family-style recipes, and homemade foods. The audience is pretty evenly split between men and women, and our newsletter is a popular way to stay up-to-date with the new content that’s happening on the site.

We regularly get between a 45-50% open rate and between 5-10% click rate on the newsletter.

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Please click the “Apply Now” button below! My newsletter provider, Convert Kit, will be in touch with more information.

Nicole Johnson

Nicole Johnson, a self-taught expert in grilling and outdoor cooking, launched Or Whatever You Do in 2010. Her blog, renowned for its comprehensive and creative outdoor cooking recipes, has garnered a vast audience of millions. Nicole's hands-on experience and passion for grilling shine through her work. Her husband, Jeremiah Johnson, also plays a pivotal role in recipe development, adding his culinary flair to the mix. Together, they form a dynamic duo, offering a rich and varied outdoor cooking experience to their followers.